Helping You to be Healthier

Founded in 1978, and operating in over 150 countries, Forever and its affiliates have become the largest grower, manufacturer and distributor of aloe vera and bee products in the world. Avoiding the use of herbicides and pesticides, our patented stabilisation process ensures our aloe vera is essentially identical to the inner leaf gel. And because we are not dependent on any other supplier, we can guarantee the quality of our aloe.

The key to our success is therefore a commitment to quality and purity. We start with 100% inner gel, adding just enough other ingredients to produce outstanding products. The versatility of this product means that aloe vera can be taken as a drink or applied to the skin. Not tested on animals, the Forever collection is a testament to nature’s capacity to help us look and feel our best.

Want To Find Out More About Aloe?

Watch the interview by ITN’s esteemed journalist Martyn Lewis with aloe vera expert Dr. Peter Atherton and Forever UK’s Managing Director Bob Parker. Dr. Peter Atherton is an associate member of the Guild of Health Writers and is the author of three definitive books on the subjects: ‘The Essential Aloe Vera, the Actions and the Evidence’ and ‘Understanding Aloe Vera’ and ‘Aloe Vera, the medicine plant’.

The Product Range

Life Balance

Life Balance

A balanced lifestyle combined with the purity of Forever’s aloe vera products will provide optimum health and vitality for that ultimate sense of wellbeing.

Fitness & Weight Management

Fitness & Weight Management

Fitness and weight management are key aspects of modern-day life, as people become increasingly conscious about the importance of healthy living. A fitter and healthier you, made easy with Forever.

Beauty & Wellness

Beauty & Wellness

Purity for skin and body. Forever’s luxury beauty and wellness range contains only the finest natural ingredients to leave your skin looking and feeling radiant. Using the purest form of aloe vera, these products enhance natural beauty to leave you looking and feeling your best.

Animals & Home

Animals & Home

From animal to household products, the gentle formulas used within Forever’s specialist range allow you to lovingly care for the things that matter.

Flawless By Sonya

Flawless By Sonya

Infused with the goodness of aloe and the latest innovations that nature and science offer, flawless by Sonya products empower women from around the world to explore and express their individual perception of beauty.

Complete Money-Back Guarantee

You will have the right to cancel any order within 14 days of it being placed. In addition, we are so confident that you will love our products, that we offer a complete money-back guarantee. If you are not completely satisfied with any item, simply return the receipt to me together with the unused part of the product or empty containers, within 60 days of the date of purchase and I will refund the price paid.